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Superglossary - TV Category: Technical and IT > TV Date & country: 09/12/2013, USA Words: 643

COFDM
Acronym for 'Coded Orthogonal Frequency Division Mulitiplexing,' the DTV standard used in Europe (ak

Color Announcer
A type of television sports announcer

Component (HD) Video Connection
The output of a high definition video device (such as an HDTV set-top box), or the input of an HDTV

Composite Video
An analog, encoded video signal (such as NTSC) that includes vertical and horizontal synchronizing i

Composite Video Output
The monitor receives only one signal from the computer. The monitor must then decode the signal to d

Compositing
The post-production combination of two or more video/film/digital sources in a single image.

Compression
A method of electronically reducing the number of bits required to store or transmit data within a s

Computer Input
Some HDTV sets have an input (typically SVGA or VGA) that allows the TV set to be connected to a com

Computer-Generated Imagery (CGI)
Images which are created digitally, usually through computer modeling with wireframe objects.

Confirmation
A statement (verbal or written) given to advertising agencies by a network, station, or rep firm whe

Content Analysis
An empirical method of analysis which selects a specific textual component, counts and codes the num

Continuity
Scheduling advertising consistently over a period of time without interruption in order to build or

Continuity Person
The person in a production responsible for maintaining consistency in all details from one shot to t

Continuity System (180 System)
Set of editing conventions that evolved from Hollywood classicism, in which shots are arranged so th

Convergence
Convergence occurs when two previously independent entities become one. In Digital Television, conve

Copyright
The exclusive legal rights to perform or sell a song, book, script, photograph, etc. To use copyrigh

Cost Per Mill (CPM)
The advertising rate charged to TV sponsors, which is quantified per thousand viewers. 'Mil' equals

Cost Per Thousand (CPM)
The cost of reaching 1,000 homes or individuals with a specific advertising message. CPM is a standa

Cost-Per-Rating Point (CPP)
Used by most media planners in developing and allocating market budgets and setting rating point goa

Coverage
The percentage of homes or persons receiving a particular broadcast signal within a specific geograp

Craning
A movement deriving its name from the mechanical crane on which a camera may be placed. A crane shot

Credit
A cash deduction for the loss of advertising time when a commercial is not aired or is improperly sc

Cross-Fade
Akin to a dissolve, one sound fades out while the other fades in, resulting in a brief overlap.

Cultural Studies (Ethnography)
A critical approach which argues that viewers decode television texts based on their specific ideolo

Cumulative Audience (Cume)
It is the total non-duplicated audience for one or a series of telecasts, programs, messages, or tim

Datacasting
Digital television allows for the transmission of not only digital sound and images, but also digita

Dayparts
The time segments that divide the TV day for ad scheduling purposes. These segments generally reflec

Decoder
A unit similar to today's cable boxes, which is capable of receiving and decoding DTV broadcasts. A

Decoding
In cultural studies, the reader/viewer's interpretation of a text that has been encoded with meaning

Decoding (Video Capture)
The process of converting TV interlaced video to noninterlaced RGB video.

Deep Focus
When all planes (foreground, middle-ground and background) of an image are in focus.

Deep Space Blocking
A type of blocking associated with single-camera productions, particularly those shot on location. T

Definition
In terms of the image quality of film and television, definition refers to the capability of the vis

Demographics
Audience composition based on various socioeconomic characteristics such as age, sex, income, educat

Depth Of Field
The range in front of and behind the focus distance that is also in focus.

Designated Market Area (DMA)
Represents an exclusive geographic area of counties in which the home market stations are estimated

Dialogue
Speech among characters, which does not usually address the viewer. Also, a type of interview in whi

Diegesis
The world in which the narrative is set. In other words, the world fictional characters inhabit.

Diegetic Sound
Dialogue, music and sound effects that occur in the diegetic space of the television program. I.e.,

Diegetic Space
The physical world in which the narrative action of the television program takes place.

Digital Audio Broadcasting
A broadcast standard which describes the method of transmitting digital audio.

Digital Audio Workstation (DAW)
A computer-based system for digitally editing sound.

Digital Cable
A service provided by many cable providers (Time Warner and insight both offer it) which offers view

Digital Compression
A process of translating video images into a digital code which takes up less transmission space tha

Digital Light Processing (DLP)
A microdisplay technology invented by Texas Instruments, DLP is based on a digital micromirror devic

Digital Sound
A technology (e.g., cds) that converts sound into numbers

Digital Television (DTV)
Transmitting a broadcast signal by encoding it as 0s and 1s the digital code used in computers. DTV

Digital Tuner Or Digital Receiver
A digital tuner serves as the decoder required to receive and display digital broadcasts. Some digit

Digital Versatile Disk (DVD)
DVD, which once stood for Digital Video Disk or Digital Versatile Disk, is the next generation of op

Digital Video (DV)
Any video format that relies on digital technology for recording and/or editing. For example, video

Digital Video Effects (DVE)
Special effects created with digital, computer-based technology. Compare with electronic effects.

Digital Video Recorder (DVR)
Refers to

Diplexer
A device that combines two input signals into a single output. It may also be used the other way to

Direct Broadcast Satellite (DBS)
A television technology that delivers signals directly from a satellite to a home through the use of

Direct Response
Advertising that seeks direct and prompt response from the viewer by means of exhibiting telephone n

Director
A person who is in charge of a television show, on the set or in a control booth, during the actual

Directv System
A directv satellite TV System, trademarked for the consumer hardware and created to receive directv

Direcway
Direcway is the brand name original used to deliver satellite internet access by Hughes Networking.

Discourse
Socially-based belief structures. The viewer brings discourses to the reading of the television text

Discrepancy
A difference between station billing and the original order

Diseeqc
Diseqc

Dish 1000
The DISH 1000 is a triple LNBF satellite dish that provides reception the using a dish face of 19'(H

Dish 500
A DISH 500 is a multi-satellite dish used to receive DISH Network programming. Some programming for

Dish Network System
DISH Network Satellite TV System, trademarked for the consumer hardware and created to receive DISH

Dissolve
A special effect wherein simultaneously one shot fades out as the next fades in, so that the two ima

Distanciation
A technique of Brechtian performance style wherein the actor retains the sense of him/herself as an

Dolby Digital
Six-channel digital audio standard that is part of the U.S. digital television standard

Dolby Digital - AC-3 Compatible
Formerly known as Dolby AC-3, or audiocoding-3, delivers the movie experience through a maximum of 5

Dolby Pro Logic
Dolby Surround technology delivers four channels of audio - Left, Center, Right, and Mono Surround -

Dolby Surround
Or Dolby Stereo. Four audio channels (left, center, right, and surround) converted to two channels r

Dolly
A wheeled camera support which permits a rolling camera movement. In conventional television usage,

Dominant Ideology
In Marxism, the system of beliefs about the world propagated and supported by the society's ruling c

Dot Pitch
The distance of one phosphor dot to the nearest phosphor dot of the same color on the adjacent line.

Downconvert
In DTV, the conversion from a higher-resolution input signal number to a lower one. For example, som

Downconverting
Process by which a high-definition signal is converted to a standard definition picture.

Downlink
A signal

Drop-In Ad
A local commercial inserted into a national program, or, more generally, an advertising message inse

Dual Lnb
A dual LNB has two coax connections. You can operate up to two satellite television receivers with a

Dubbing
The replacement of one voice for another.

Duopoly
An instance where two stations in the same designated market area are owned by the same party. Thoug

Dynamic Range
A range of sounds from soft to loud. A measurement of the limits of microphones, recording and playb

Echostar
The company that owns and operates DISH Network.

Editech
The first electronic editing system for videotape--invented and marketed by Ampex.

Effects Theory
A type of communication theory (e.g., hypodermic needle concept) which proposes that, because viewer

Efficiency
The relationship of media cost to audience delivery.

Electronic Effects
Special effects (including fades, dissolves and keying) created on video using an analog special eff

Electronic Guns
The device in the CRT that produces the electron beam that is attracted to the phosphors on the face

Electronic News Gathering (ENG)
The video recording of news events or actualities.

Electronic Program Guide (EPG)
A chronological listing of all available programming covering an extended time period (typically cov

Elevation
How high a satellite is from the horizon. The angle of elevation refers to the upward tilt of a sate

Emotional Memory
Technique of method acting wherein the actor draws upon memories of previous emotions that match the

Empiricism
A theoretical approach which advocates the understanding of a problem through systematic and control

Emulsion
The mixture of photosensitive chemicals with a gelatin medium attached to the base of a piece of fil

Encoding
In cultural studies, the creation of meaning within a text by a cultural institution such as the tel

Enhanced TV
Or enhanced digital television (EDTV) (also known as datacasting). A term used for certain digital o

Epic Theater
Brechtian theory of theatrical presentation in which the viewer is alienated from the character.

Equal Time
The FCC

Establishing Shot
A long shot which positions the character within his or her environment, and helps to establish the

Expository Mode
Mode of television that presents an argument about the historical world

Exposure
A person's physical contact with an advertising medium or message. It can be in a visual and/or an a