
Toyetic is a term referring to the suitability of a media property, such as a movie, for merchandising tie-in lines of licensed toys, games and novelties. For example, Saturday morning cartoons in the early 1980s and 1990s were well known for this. In 1977, Kenner Toys advertising and development executive Bernard Loomis discussed the marketabilit...
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http://en.wikipedia.org/wiki/Toyetic

A marketing term that describes how easy/likely it would be to turn something from a property into a successful toy. It is often the reason that characters in a cartoon will wear special costumes, like Deep Space Superman, or ride on special vehicles, like the TMNT Sewer Slider motorcycle.
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http://www.oafe.net/articulation/terms.php
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