1) Branding 2) Disapproval 3) Stigmatisation 4) The act of stigmatizing 1) Branding 2) Stigmatisation 
• (n.) The act of stigmatizing. • (n.) The production of stigmata upon the body. See Stigma, 8.
(stig″mә-tĭ-za´shәn) the formation of stigmas. the assignment of negative perceptions to an individual because of perceived difference from the population at large; it may occur on the basis of physical appearance (including race or sex), of mental or physical illness, or of various ...
Stig`ma·ti·za'tion noun 1. The act of stigmatizing. 2. (R. C. Ch.) The production of stigmata upon the body. See Stigma , 8. 
Type: Term Pronunciation: stig′mă-ti-zā′shŭn Definitions: 1. Production of stigmas, especially of a hysteric nature. 2. Debasement of a person by attributing a negatively connotated characteristic or other stigma to that person. Synonyms: stigmatism
[n] - the act of stigmatizing
stigmatisation noun the act of stigmatizing