Preventing or discouraging something, for example people are discouraged from buying a product because the price is prohibitive, i.e., too high Found on http://www.encyclo.co.uk/local/22643
Pro·hib'it·ive adjective [ Confer French prohibitif .] That prohibits; prohibitory; as, a tax whose effect is prohibitive . Found on http://www.encyclo.co.uk/webster/P/171