This class of moisturizing ingredients pulls water from the atmosphere into the top layer of the skin.
Ingredients designed to draw water from the dermis to the epidermis. They also draw moisture from the surrounding atmosphere into the skin when humidity is above 70 percent. Humectants, thereby, prevent dryness, cracking, chapping, irritation and skin build-up. Common humectants are glycerin, hyaluronic acid, propylene glycol, sorbitol and urea.
An ingredient in skin or hair products that draws moisture from the air to moisturise.