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Yield management

Yield management logo #21000 Yield management is a variable pricing strategy, based on understanding, anticipating and influencing consumer behavior in order to maximize revenue or profits from a fixed, perishable resource (such as airline seats or hotel room reservations or advertising inventory). As a specific, inventory-focused branch of revenue management, yield managemen...
Found on http://en.wikipedia.org/wiki/Yield_management

yield management

yield management logo #21199the process of frequently adjusting the price of a product in response to various market factors, as demand or competition.
Found on https://www.infoplease.com/dictionary/yield-management
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