A soft launch is the release of a website, hotel, or other product or service to a limited audience. Soft-launching is a method for gathering data on a product`s usage and acceptance in the marketplace, before making it generally available as a hard launch or grand opening. Companies may choose a soft launch to test the viability of a product or ....
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http://en.wikipedia.org/wiki/Soft_launch
[missile] Soft launching is the method of launching a missile (such as an anti-tank guided missile) in such a way that the rocket motor ignites outside of the launch tube; the missile is ejected non-explosively. The point is to minimize the risk of damage to the launcher by maintaining a safe distance. Contrast this with hard launching. A s...
Found on
http://en.wikipedia.org/wiki/Soft_launch_(missile)
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