1) Extra printed supplement 2) Extra section of a magazine 1) Outset 2) Wraparound 
An outsert is a four page card wrapped around and attached to the outside of a magazine or other publication. Its purpose is to advertise a product (such as a subscription and/or free gift) and also to act as a flag for the publication to distinguish it from other titles on newsstand shelves. The outsert was first used on Running Magazine in the U...
A sheet of paper covering one side of a magazine and normally containing the mailing label. Often used for promotional purposes such as notifying subscribers of the final issue before expiry (see “Cover wrap�)
Outsert is advertising slang for a self-contained and detachable advertising supplement within a newspaper or magazine.
advertising slang for a self-contained and detachable advertising supplement within a newspaper or magazine.
an additional folded signature or sheet into which another is bound. Also called