Orvis

Orvis is a family-owned retail and mail-order business specializing in high-end fly fishing, hunting and sporting goods. Founded in Manchester, Vermont, in 1856 by Charles F. Orvis to sell fishing tackle, it is the oldest mail-order retailer in the United States. Characterized by the leading fly-fishing trade journal as an `800-pound gorilla` in.....
Found on http://en.wikipedia.org/wiki/Orvis

Orvis

fishing reel and rod manufacturers and assorted fishing tackle
Found on http://www.fish-uk.com/dictionary.htm
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