1) Marketing technique
Found on
https://www.crosswordclues.com/clue/micromarketing
Micromarketing was first referred to in the UK marketing press in November 1988 in respect of the application of geodemographics to consumer marketing. The subject of micromarketing was developed further in an article in February 1990, which emphasised understanding markets at the local level, and also the personalisation of messages to individual...
Found on
http://en.wikipedia.org/wiki/Micromarketing
A marketing plan focused on a defined segment of the marketplace, rather than the entire marketplace.
Found on
http://www.encyclo.co.uk/local/20108
The activities a firm practices in order to react controllably to external forces, e.g., setting objectives and selecting target markets.
Found on
http://www.encyclo.co.uk/local/21023
No exact match found.
