1) Cheat 2) Scam 3) Swindle 4) The practice of cozening 1) Scam 
• (n.) The art or practice of cozening; artifice; fraud.
Coz'en·age (-aj) noun [ See Cozen , and confer Cousinage .] The art or practice of cozening; artifice; fraud. Shak. 
cozenage 1. A fraudulent business scheme via the process of cheating or defrauding or being cheated or defrauded; chicanery. 2. Getting something, or persuading someone to do something, by trickery or wheedling persuasion (flattery or guile). 3. A cheat; a trick; a fraud; deceit; an artifice (deceptive maneuver); the practice of cheating.
the practice of cozening. · the condition of being cozened.