ad captandum vulgus

ad captandum vulgus To please the common people. To please or to win the favor of the masses or the crowd. The implication is that such actions may not be in the best interest of society, but are intended only to achieve popularity or political goals; such as, winning an elective office, publicizing movies, novels, sports, TV programs, or any pro...
Found on http://www.wordinfo.info/words/index/info/view_unit/3055/6

Ad Captandum Vulgus

Ad captandum vulgus is Latin for To catch the rabble
Found on http://www.probertencyclopaedia.com/Y.HTM
No exact match found