(from the article `Computers and Information Systems`) Microsoft bought online advertising firm aQuantive for about $6 billion, its largest acquisition ever and a sign of the growing importance of online ...
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aQuantive, Inc. was the parent company of a group of three digital marketing service and technology companies: Avenue A/Razorfish, Atlas Solutions, and DRIVE Performance Solutions. Based in Seattle, Washington, the company was founded in 1997. According to Advertising Age magazine, in 2005 it ranked 14th in terms of revenue among advertising agenc...
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