Reception of television transmissions, from whatever originating source (i.e. whether terrestrial, satellite or cable) by a wired cable television (CATV) system serviced by a cable operator. TAM systems may sometimes classify MATV and/or SMATV as cable reception depending on local market structural distinctions that are found to be most relevant.
Found on http://www.agbnielsen.net/glossary/glossaryQ.asp?type=alpha&jump=none
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