Beneful

==History== The Beneful brand of dog food was introduced to the market in 2001. It was marketed on the basis of nutrition. According to a company spokesperson, the term Beneful means `full of goodness`. A $34 million Beneful television advertising campaign that aired that year was the largest in Nestle Purina`s history. A Beneful Healthy Harves......
Found on http://en.wikipedia.org/wiki/Beneful
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